Better ways to showcase your event, from course maps to photo galleries, built to turn a registration page into a preview of event day.
A smoother checkout means fewer abandoned carts. See what's changing in how participants choose options, add merchandise, and check out.
Six updates went live, from a fix for international registrants to new flexibility for team category setup. Here's what dropped and why it matters for your next event.
A cleaner path from 'I'm interested' to 'I'm registered.' Here's how the redesigned navigation and event overview help participants move faster, with less friction.
Get your event featured on Velo, Triathlete, Trail Runner, and more. Here's how athleteReg and FinisherPix clients can submit their story.
athleteReg and FinisherPix brought together event directors, athletes, and industry leaders at Outside Days in Denver for Outside Endure. Here's what came out of it.
The team has been busy. Here's a look at the latest tools and improvements live on athleteReg, built around the feedback you've been sending us.
After surveying over 1,200 event participants, athleteReg is taking on its biggest product update in 25 years. Get the first look at what's coming to the registration experience.
What does it take to build an event people remember? A look at the intentional choices behind Chocolate City Criterium.
Eight seasons, hundreds of race starts, and countless shared moments. The BikeReg | Share Coffee women’s cycling team continues to prove that community, camaraderie, and showing up together matter just as much as results.
Reach athletes who are already searching for their next race. Learn how athleteReg’s featured placements and Outside Network promotions help events get discovered, clicked, and registered.
Beyond the sessions and speakers, these were the moments and conversations from Running USA that sparked ideas worth bringing home.
