May 13, 2025 Generate Additional Revenue With Strategic Event Merchandise Merchandise should be part of your registration strategy from day one—not an afterthought. Events that offer merchandise consistently unlock thousands of dollars in additional…
May 13, 2025 Ask aReg: How Do I Efficiently Manage Merchandise During Packet Pickup? Race day is approaching, and your merch sales have been strong (congratulations!). Now comes the logistical challenge: how do you efficiently distribute all those…
April 8, 2025 Field Notes: The Daydreamer 30K This series shares authentic, first-hand accounts from athleteReg team members who have participated in or supported various events. Dance Parties, Desert Trails, and the…
January 14, 2025 The Reggie Awards – January 2025 The Reggie Awards – our playful nod to “registration” excellence – celebrates event organizers who create extraordinary experiences within the athleteReg community. Each month,…
December 13, 2024 The Reggie Awards – December 2024 The Reggie Awards – our playful nod to “registration” excellence – celebrates event organizers who create extraordinary experiences within the athleteReg community. Each month,…
September 19, 2023 SkiReg and U.S. Ski & Snowboard Launch New Event Registration Partnership The organizations have combined resources to improve the event registration process SkiReg is pleased to announce a new partnership with U.S. Ski & Snowboard,…
October 20, 2021 Email Tools: Online waiver reminder emails Send email reminders to any participant with an unsigned USA Cycling online waiver or any other online waiver your event uses. Remember when we…
September 10, 2021 How Vermont Overland kept event day check-in smooth WEST WINDSOR, VT, August 29, 2021 — A little over a week ago, Vermont Overland, took place for the first time since 2019. The…
December 9, 2020 Hybrid Events: Best of Both Worlds for 2021 Using feedback from event directors nationwide as well as researching state guidelines, our team is staying on top of where the event space is…
August 24, 2020 Contact-free Check-in Tool Released Using feedback from event directors, the new check-in tool from athleteReg has a focus on giving event directors the tools to keep event check-in…