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Tag: event promotion

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Aerial view of cyclists riding along a gravel road beside a blue lake surrounded by forest in Bend, Oregon during Oregon Trail Gravel.
Event directorSarah ShelovMarch 26, 20260 Comments

10 Social Media Ideas That Turn Interest Into Event Sign-ups

Learn 10 effective social media strategies to market your event, increase visibility, and drive more registrations. These simple content ideas help turn athlete interest into event sign-ups.
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Featured athleteReg event newsletters showcasing bike, run, ski, and triathlon events reaching thousands of ready-to-register athletes
athleteRegKelly MatkovichFebruary 24, 20260 Comments

Put Your Event in Front of Thousands of Ready-to-Register Athletes

Reach athletes who are already searching for their next race. Learn how athleteReg’s featured placements and Outside Network promotions help events get discovered, clicked, and registered.
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Finish line scene at the Bridge of the Gods Run, with runners crossing under the finish arch as spectators cheer from both sides of the course.
checklistKelly MatkovichFebruary 23, 20260 Comments

How to Plan an Event From 12 Months Out to Race Day

A practical planning resource built from real event experience to help you focus on the details that actually matter.
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Cyclists riding the Dirty Pecan Gravel Ride on a red clay road surrounded by tall pine trees in Georgia
community impactKelly MatkovichAugust 28, 20250 Comments

How Event Directors Can Use Tourism Grants to Grow Participation in Their Events

Tourism grants can fuel event growth. Learn how to apply, track impact with athleteReg, and reinvest funding into marketing that attracts new participants.
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Cyclist posing with a giant “Bike Juice” carton prop at the Dirty Pecan Gravel Ride, under a Trek tent, celebrating grit and endurance.
endurance eventsKelly MatkovichAugust 28, 20250 Comments

Reggie Award August 2025 Celebrating Endurance Event Directors

Discover how Betsy turned tourism funding and smart BikeReg tools into powerful marketing that grew the Dirty Pecan Gravel Ride.
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athleteRegEvan HuffMarch 24, 20160 Comments

Increase Event Participation, Write Better Event Press Releases, and Supporting Mountain and Trail Running

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