Event Director Newlsetters – athleteReg Blog

Dawn Harper-Nelson delivering a keynote presentation on stage at the Running USA Conference, speaking to event directors about inspiration and resilience.

February 23, 2026

Lessons From Running USA Conference for Event Directors Planning Their Next Season

Beyond the sessions and speakers, these were the moments and conversations from Running USA that sparked ideas worth bringing home.

Finish line scene at the Bridge of the Gods Run, with runners crossing under the finish arch as spectators cheer from both sides of the course.

February 23, 2026

How to Plan an Event From 12 Months Out to Race Day

A practical planning resource built from real event experience to help you focus on the details that actually matter.

Group of Hike for Hunger participants smiling on a forest trail in Amherst, Massachusetts.

October 22, 2025

Reggie Award October 2025 Celebrating Endurance Event Directors

The Amherst Survival Center’s Hike for Hunger has already surpassed its $35,000 fundraising goal with time to spare. Led by Bianca Walker, this community-powered event uses RunReg and PledgeReg to turn miles on the trail into meals for neighbors in need.

Biathletes racing on roller skis during the USBA Summer National Biathlon Championships, competing on a sunny day with a crowd watching.

September 29, 2025

Reggie Award September 2025 Celebrating Endurance Event Directors

The USBA Summer National Biathlon Championships brought top athletes together while showing how SkiReg makes volunteer sign-ups simple and effective.

Cyclists and volunteers gather at a packet pick-up tent during the Collegiate Peaks Trail Ride in Buena Vista, Colorado, with snowcapped mountains in the background.

September 22, 2025

How Your Volunteers Can Use athleteReg’s Event Day Check-In Tool to Manage Packet Pick-Up

Keep packet pick-up running smoothly with athleteReg’s Event Day Check-In tool for volunteers.

Volunteers hand out water cups to runners during a road race

September 22, 2025

Managing Volunteers with athleteReg

Managing volunteers doesn’t have to be complicated. With athleteReg, event directors can organize sign-ups, assign roles, and communicate with their crew all in one place.

Group of volunteers in matching maroon jackets and hats smiling behind a table stacked with red water cups at the Chicago Marathon.

September 22, 2025

Rallying Your Volunteer Crew: Tips for Event Directors

Learn strategies to build your crew, assign roles with confidence, and create a strong community around your event.

Two women walking together on a rocky trail under a bright blue sky, symbolizing community and support at endurance events.

September 22, 2025

What Volunteers Can Teach Event Directors About Emergency Preparedness

Why volunteer training is key to event safety and a stronger race community.

Smiling female runner reaches for water from volunteers wearing blue “We Run for Campfire Circle” shirts during the Sporting Life 10K in downtown Toronto, with cheering spectators and other runners in the background.

July 7, 2025

How to Improve Your Race Day Experience by Thinking Like a Participant, Spectator, and Volunteer

From final emails to race-day checklists — create better events by thinking like everyone at your race.

May 13, 2025

Generate Additional Revenue With Strategic Event Merchandise

Merchandise should be part of your registration strategy from day one—not an afterthought. Events that offer merchandise consistently unlock thousands of dollars in additional…